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Specializing in Lake Travis real estate, Lake Austin real estate, Lakeway real estate & golf course communities of Flintrock Falls & The Hills.
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Doug and Mary Land are some of
The Top Selling Real Estate Experts Find Out More > |
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Marketing Campaign
As a real estate leader in the Austin and Lake Area markets, Capital City Sotheby's International Realty is strategically positioned at the Hill Country Galleria with prime corner retail space and in the Downtown Austin area at Barton Oaks Plaza. Sellers and buyers alike can find representatives experienced in offering unique and exceptional homes in all price ranges. To their intimate local knowledge, our associates add the worldwide reach of an interconnected, global network of offices.
Properties listed with Capital City Sotheby´s International Realty can benefit from national advertising and public relations campaigns and prominent exposure to Sotheby´s auction clients through the display of beautiful brochures at the real estate desk located in the Auction House and through our company magazines, Sotheby's At Auction and Reside. However, the most effective print media advertising today drives readers to your listing on the web. As a Sotheby's International Realty affiliate, our listings benefit of an $8 million print-to-web campaign demographically targeted to buyers worldwide.
Our listings receive effective exposure through eGallery, which showcases our listings in the lobby of our Hill Country Galleria office and in Sotheby's International Realty offices worldwide. We also offer an array of innovative and proven Online marketing tools including unique search criteria, such as the "lifestyle search", and Online marketing to over 45 real estate related websites. With over half of the visitiors to SothebysRealty.com using the "lifestyle search" and our Austin area listings featuring 75% of the lifestyle search criteria, no other local company can generate more exposure for your property on the web than Capital City Sotheby's International Realty. Let the power of global exposure coupled with local knowledge bring the successful results only a Capital City Sotheby's International Realty professional can provide.
Global Exposure
Associates within the Sotheby's International Realty® franchise network have exclusive access to high-quality residential brokerage companies located in many of the World's most sought after destinations. Our broker to broker referral net- work is a supplement to the personal network that our brokers and sales associates have developed over their professional careers and allows them to assist their clients with their real estate needs worldwide. This distinguished net- work features online placement of referrals with qualified professionals and up-to-date status reports at the click of a button.
Sotheby's Auction House Assistance
Our unique relationship with Sotheby's Auction House provides you with access to many of the world's leading expert auction and appraisal specialists. This program offers a complimentary auction consignment appraisal for Capital City Sotheby's International Realty's distinguished clientele.

Remodeling and Renovations >Considering Major Improvements
You have decided that it is time to sell your home. After taking an objective look around, you realize that you have a lot of work to do in order to prepare your home for the market. If it will take more than just cleaning to get your home for showing, it may be time to call in two professionals--a home improvement contractor and a professional real estate agent.
The ideal listing has a modern kitchen and bath, fresh paint, beautiful lighting fixtures and elegant hardwood floors or high-end wall-to-wall carpet. Your real estate agent can offer suggestions about what your house needs, what colors or cabinet styles are popular with buyers, and tips on cost-effective improvements. The contractor can work with you to put your plan into action.
If you feel that the costs or disruption of a major remodeling project would be overwhelming, you have the option of marketing your home as a "fixer-upper." If you decide to sell your home "as is", your agent can prepare a market analysis to give you an idea of what you can expect to net from the sale of your home.
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